How Much Does a Custom Website Design Cost?
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One of the fundamental things anyone venturing into a business may wonder about is the cost of designing a website. The Internet is the new marketplace, and a high-performance website is essential for any business to survive. More than 80% of businesses across the globe, including startups, maintain a professional website, and about 40% of business is done online now. Here, we will discuss the importance of having good website design and how much custom website design costs.

Why good website design is important?

One may simply think that every business has websites and so you also may need one. But, having a good website is not just a basic need now, but it is the strongest decisive factor of your business success. Here are some stats to know.

• Google says that, for modern-day online customers, it takes only 50 milliseconds to get the first impression about a website to stay or switch away. 

• About 42% of the visitors may leave your site on spotting poor functionalities as,

  • Slow loading
  • Confusing menus
  • Difficult navigation etc.

• 75% of website visitors judge the credibility of a brand or business by seeing their website design.

On finding a website unattractive, three-fourth of the visitors may instantly stop engaging. Website is your digital storefront irrespective of your industry or business model. So, it is not about having a website, but a thoughtful and performing online presence is the need. If your existing website is not competent, it is time to transform your website.

What is custom website design?

While planning for a business website, you have many options now ranging from simple drag-and-drop website builders to highly customized websites. Custom web design means you build a unique and brand-specific design for your business with the assistance of experienced and expert professionals.

Along with customizing the web portal for your business needs, one can ensure aesthetics, user friendliness, and search engine performance of your web pages with custom design. However, custom design websites cost more compared to template-based web design. 

Average Cost of Website Design

Cost of custom website design may vary based on various factors, but we can see that the average cost of a small business website design may range from $2,000 to $20,000. Some websites may have advanced features and functionality, which may increase the overall cost. This website cost calculator may help you out in doing a rough cost calculation for a website development project.

You have to understand that the needs of each business are different, but there are a few common cost considerations to be made during website development as;

  • Domain name registration
  • Hosting plans
  • SSL security certificates
  • Number of pages and design models
  • Added features
  • Website content building etc.

Various Cost Factors of Website Design

Let us look into a detailed breakdown of the cost involved in various aspects of website design. These are not the exact cost involved, but just to give you a rough cost estimation.

  • Cost for domain registration may range from $1 to $25 per year. An attractive domain name to reflect your business name or brand ideology is essential for a business. 
  • Cost of design may vary based on the need for simple, complex, graphic-rich layouts etc. Design cost may range from $1,000 to $15,000.
  • Number of pages can make a significant difference in the web design cost. A basic website may be around 10 to 20 web pages. However, the average cost for e-commerce website custom design with 100 pages or above may be higher.

What is not included in the cost of website design?

  • Web hosting, which has different options available. The hosting packages may range between $25 to $500 per year based on the service availed, provider, shared/dedicated hosting, security features etc.
  • SSL (Secure Sockets Layer) certificate is essential to ensure security of your business website. The cost of SSL certification may be around $1,500 per year. Essential SSL certificates ensure protection for website visitors. You can also think of leasing an SSL certificate.
  • Additional website functions may cost add-on charges. According to various business needs, there may be different features to be integrated to your website as online payments, document management, integration to CMS and so on. Doing these may be add an extra $2,000 to $25,000 to your web development cost.

Cost of Hiring an Agency vs Freelancer

You can think of hiring an expert agency or an individual freelancer to build your website. Compared to the former option, hiring a freelancer may be a significant cost reduction. However, you should remember that web design is the culmination of expert tasks by designers, developers, and SEO specialists. For this, it is always advisable to associate with an expert agency having experienced professionals in these specialties. Even though the initial cost may be higher, you will be getting better returns from a well-built website and the overall cost of ownership overtime also remains minimal.

How Much Does a Website Cost Using Webflow?

Webflow website development cost may range from $115 to $120,000. Yearly maintenance cost of Webflow sites may be another $75 to $10,000 according to features and complexity. Basic plan of Webflow development may start from $14 monthly on being billed annually and $18 per month if billed monthly. This plan is ideal for simple static websites having around one hundred pages with about 25,000 visitors per month. You may contact a Webflow professional partner to get a quote for your custom Webflow development project.

FAQs

How much does a custom web design cost?

As discussed, the cost of affordable custom website design may range from $2000 to $20000 or higher based on the number of pages on the website as well as features and functionalities of the website.

What will be the cost for a 20-page custom design website?

The cost of a 20-page website may vary from around $2000 to $15000 or above according to different factors.

How websites should be designed to attract customers?

There are two important things to consider for making attractive websites.

1) It should be SEO friendly to reach to maximum potential customers and

2) it should be user friendly and informative to engage with the customers landing on your page.

What is customer centric website design 

A website is the home base to your potential customers. This is where the importance of human-centric web design comes to build a platform which is friendly and informative to your ideal customers.

How long does a web design project take?

Based on the number of pages and features and functionality to achieve, an ideal web design project may take anywhere from a month to serval months for its completion.

How do I update my webflow website once the project is done?

Established web design agencies offer ongoing assistance and support for updating your websites from time to time and scaling up its capabilities based on future needs.

Conclusion

Now that you know about the costs involved in website design and its various aspects to consider. As we discussed, the number of pages on a website, features, functionalities, domain registration, security, hosting etc. are the major factors deciding the overall cost of building and maintaining a website. Choosing a professional website design agency will help you to do cost-effective website design, which can in turn ensure your business performance and success.

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